New Year, New Sports! Which will you try?!

So far this year has revealed unprecedented engagement with a new trend, that of health and wellness.  From Veganuary to Athleisure to Yoga, we are witnessing a shift in consumer behaviour with more and more people choosing to buy products that promote long-lasting satisfaction and environmental and ethical transparency. RubyMoon Design is committed to producing swimwear that is not only fashionable and durable, but also ethically and environmentally conscious.

Participation in sport is a significant part of the recent health and wellness trend, with increased participation in intensive activities such as Yoga and Pilates. With this in mind, RubyMoon has picked a couple of sports that are well worth trying this year!

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Stand Up Paddle Boarding (SUP)

SUP originated in Hawaii in the 1950s and has become increasingly popular over the last few years. According to SUP World Mag, the International Stand Up Paddling Magazine, “Balance, strength, and endurance are exercised whether you are paddling or just balancing on your board”.boardPaddel1_3501

Although it might look straightforward and pretty relaxing, it’s a killer workout, especially for the core muscles. The core back and abdominal muscles are constantly at work to maintain your balance. In addition to this, the back, arms, and shoulders are used to propel the Paddleboard in the water. It also allows you to practice staying upright while paddling, which improves your sense of balance helping your abilities in other sports. What’s particularly great about paddle boarding is is that you can do it on rivers, oceans, lakes, with waves or without waves, making it super versatile and as intense as you like.

Yoga

Originating in India, Yoga practice has been around for about 5,000 years but in more recent years, this sport form has become particularly popular, trending as part of the wider health and wellness trend. From Bikram Yoga to AntiGravity Aerial Yoga, there is no single, suitable type of yoga. You can now even take your cat to your yoga class, in the all new ‘cat yoga sessions’ introduced by Catmosphere, a Space Cat Café in Sydney, Australia.

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As some styles of Yoga are more vigorous than others, you can pick the one that reaps the effects you most desire. Although they vary in degree depending on the type of yoga, general benefits include increased energy levels, flexibility, strength and better balance. Some studies suggest that anxiety and depression decrease and cognitive functions such as concentration, memory and attention improve.

Some argue that Yoga is not solely a sport, but also a lifestyle, a way of living. It’s important to emphasise that Yoga is process- oriented, implying that there is always room to improve, and greater focus on ‘how’ to execute a movement i.e the attitude, rather than reaching a certain goal. In essence, yoga is non-competitive.

SUP Yoga

Why not combine both SUP and Yoga?! Yes, this actually exists! With SUP Yoga, the paddle board adds an element of constant, unpredictable motion which improves focus and balance, consequently enhancing your yoga experience.

With so much to try, everyone can get active in 2016! We are getting ready to launch our brand new range of swim and sportswear  including the Zarina multi-sports bra is perfect to get you in the mood for a brilliant new hobby! We hope you’ll all check out our crowdfunding campaign launching on Saturday the 19th of March!

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